Coca-Cola · Nov 2024 Backlash
Holidays Are Coming (2024 AI remake)
An AI remake of the classic 1995 Christmas truck ad, made by three AI studios.
No official video link on file yet. Send us one.
Tools used
Tools are listed only when credited by the brand, agency, studio or tool maker in a cited source.
Reception
Heavy backlash ('soulless'); Coca-Cola said it met its holiday ad benchmarks.
Sources
- forbes.com https://www.forbes.com/sites/danidiplacido/2024/11/16/coca-colas-ai-generated-ad-controver…
- nytimes.com https://www.nytimes.com/2024/11/20/style/coca-cola-holiday-ads-ai.html
- adweek.com https://www.adweek.com/creativity/ai-powered-holiday-ad-earns-coca-cola-a-lump-of-coal/
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