Home / Hong Kong Correctional Services Department / Obsession (anti-drug PSA)
Hong Kong Correctional Services Department · Jun 2026 Pulled
Obsession (anti-drug PSA)
A fictional AI girl group personifying drugs sings their 'benefits' before turning into haggard men to deliver the anti-drug message.
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Tools used
Undisclosed. No tool has been publicly credited for this ad.
Tools are listed only when credited by the brand, agency, studio or tool maker in a cited source.
Reception
Withdrawn after backlash for glamorizing drugs; CARMA measured 45% negative sentiment; a re-edit was also pulled.
Sources
- marketing-interactive.com https://www.marketing-interactive.com/one-puff-and-you-re-in-space-hk-pulls-ai-anti-drug-a…